Key Points
Ford‘s (NYSE: F) history stretches all the way back to 1903. This company has long been one of the leaders in the domestic automotive sector. Its 2025 total revenue of $187 billion is clear proof that it’s a sizable industry player.
If you invested $10,000 in Ford shares 10 years ago, here’s how much you’d have today.
Since July 1, 2016, this automotive stock has produced a total return of 87% (as of July 1, 2026). If you bought $10,000 worth of Ford shares a decade ago, you’d have $18,700 right now.
While this is a positive performance, investors would’ve been much better off if they’d just purchased an S&P 500 exchange-traded fund. The closely watched benchmark generated a significantly higher total return of 323% over the last 10 years.
Ford shares are currently cheap. They trade at a forward price-to-earnings ratio of 8.3. And the dividend yield of 4.4% is solid.
But investors, particularly those who are seeking market-beating returns, will want to think twice about adding this business to their portfolios. Ford operates with a low-growth and low-margin profile. The mass-market auto industry is hyper-competitive and requires huge capital expenditures. And demand is very cyclical.
Over the coming 10 years, it’s reasonable for investors to expect that market-lagging performance to continue.
Should you buy stock in Ford Motor Company right now?
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Neil Patel has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.